UK vape retailer VPZ plans to open 23 new stores by 2024

The VPZ vape retailer plans to expand its reach to help 700,000 smokers quit.


According to Insider, VPZ, a British vape retailer based in Edinburgh, plans to open 23 new stores by mid-2024. The expansion will increase the retailer’s number of stores to nearly 200.


Across England, Wales, and Scotland, the new stores will offer high-quality smoking cessation advice, as well as sustainable products and recycling services.


The expansion will include 19 new mainline stores on pedestrianized streets and shopping centers, with plans for four new franchisees including Cardiff, Bristol, Plymouth, Stirling, and Exeter through new and existing partners.


Since its inception in 2012, VPZ has been helping around 700,000 smokers in the UK to quit. Doug Mutter, Director of VPZ, said:


“Our plan to open 23 new stores by the middle of this year reflects our desire to help more smokers start quitting and properly address the environmental impact of single-use e-cigarettes.”

Mr. Muth supports the move to ban single-use vapes. However, he warned that the UK government needed to learn lessons from similar operations in Australia, which had led to the growth of an illegal black market.


VPZ, which was founded in 2012 and has grown to more than 160 stores, claims to be the UK’s largest e-cigarette retailer.