The country will become the first in the world to have health warnings printed directly on the paper of every cigarette sold.
A new anti-smoking measure
It’s a world first, and the government welcomed it through a press release. Beginning Aug. 1, Canada will require the tobacco industry to print health warnings directly on cigarette paper as part of its new anti-tobacco measures. “It is almost impossible to completely avoid health warnings on paper labels for single cigarettes, small cigars, tubes and other tobacco products,” said Carolyn Bennett, minister of mental health and addictions and deputy minister of health.
If the measure takes effect in less than two months, the country’s smokers will still have to wait to see a shift in their cigarettes. Canadian retailers are expected to start selling certain brands (so-called king-size) of cigarettes in July 2024, while regular-size, cigar and tube cigarettes will not be available until April 2025.
Health Minister Jean-Yves Duclos explained that the measure was taken because the government “uses all available evidence-based tools to help protect the health of Canadians, especially young people.
This statement may seem surprising, as many provinces have chosen to ban flavourings in e-liquids, despite their importance to the success of e-cigarette smoking cessation.